Grant Clayton

Opening a real estate franchise is an exciting opportunity—but for many aspiring franchisees, the legal aspects can feel like uncharted territory. Whether you’re an experienced agent becoming a broker or a savvy entrepreneur looking to invest in a proven business model, understanding the legal framework is critical for long-term success. At 1 Percent Lists, we […]

Real estate is changing. And the agents who thrive in the next chapter won’t be the ones clinging to outdated commission models—they’ll be the ones who adapt. More agents actively seek a real estate franchise opportunity that aligns with modern expectations and scalable business growth. Modern consumers are doing their homework and asking better questions.

The term “discount” real estate brokerage is hated by many agents, but I don’t understand why. If you are a real estate agent you likely love the business model. Almost all of the new brokerages that so many agents are switching to are discount real estate brokers, just in a way that you have never

As I create this blog on a cold February morning in 2025, I can’t help but ponder so many things. There are so many conflicting viewpoints and conflicting ideas that go through my head on a daily basis. The constant push and pull and struggle of, “should I say this or should I say that,”

The real estate industry is evolving, and discount brokerages are becoming an increasingly attractive option for both consumers and real estate professionals. However, despite their growing popularity, many misconceptions persist—particularly among agents and brokers who have spent years operating within the traditional commission model. If you’re considering investing in a real estate franchise, you may

Starting a real estate franchise can be an exciting step for agents and brokers looking to expand their careers and tap into a proven business model. With brand recognition, established systems, and built-in support, franchises offer a clear pathway for growth. However, as rewarding as owning a franchise can be, the journey comes with its

Investing in a real estate franchise offers a unique opportunity to step into a thriving industry with the backing of an established brand and proven business model. Real estate remains one of the most resilient sectors, consistently adapting to economic shifts and market demands. For aspiring entrepreneurs and seasoned investors alike, owning a real estate