Grant Clayton

In today’s digital world, Facebook remains a cornerstone of online marketing, and for real estate agents, it’s an invaluable tool for growing your business. With billions of active users, Facebook provides an unparalleled platform to showcase properties, connect with potential clients, and establish your brand. Whether you’re sharing stunning property photos, offering expert advice on

To stand out in the competitive real estate market, staying ahead of trends is essential. Using the best social media platforms for real estate professionals is more important than ever. With this in mind, Instagram Reels have become a crucial tool for agents and teams, offering a fun and impactful way to highlight properties and

In today’s fast-moving real estate industry, maintaining an active social media presence is essential. Whether you’re aiming to connect with potential clients, expand your brand, or highlight your property listings, choosing the right platform can significantly impact your success. But which social networks truly deliver results in 2024? After thorough research, we’ve identified six platforms

The success of your brokerage heavily depends on your real estate agents. If they’re not consistently bringing in and closing deals, it can directly impact your bottom line. To assess an agent’s success, it’s essential to monitor their performance, whether they’re new to the industry or seasoned professionals. Tracking specific real estate metrics provides a

Hurricanes, as well as other natural disasters, can massively affect business owners, and real estate agents are no different. As a hurricane approaches, it’s crucial for real estate agents to take thorough steps to safeguard their clients, properties, and business operations. Securing properties, staying connected, and protecting your own safety is essential to reducing disruptions

Knowing one’s worth is a cliche that is often tossed around in the real estate industry, especially when it comes to a conversation about commissions. Shortly after the iconic “I know my worth” statement is uttered it is almost assuredly followed by “I will not devalue myself.” The one thing that is priceless in this