A discount real estate agent shaking hands with a client couple after a showing and agreeing to terms

What Is a Discount Broker in Real Estate?

The traditional real estate brokerage. Remember when that was the only game in town? Good times, but let’s be real; the traditional model has its issues. Big ones. 

They’re like an old car that gets you around, but guzzles gas and breaks down every other week. It’s time for an upgrade.

In the traditional model, agents charge sellers a hefty commission. This is split between the seller’s and buyer’s agents. While this has been the norm for years, it’s starting to feel a little outdated. 

With the advent of technology and access to information, buyers and sellers are more educated than ever. They’re starting to wonder why they should part with such a significant chunk of their home’s sale price. Especially for services that seem less valuable than they used to.

The limitations of the traditional model are becoming more apparent in the current market. The real estate industry, like every other out there, is feeling the push and pull of shifting consumer preferences. 

Sellers are looking for more affordable ways to list their homes. And buyers are doing most of the legwork themselves by using online platforms to find properties. If the traditional model can’t keep up, it’s bound to get left behind.

We’ve seen this story play out in other industries. Why should real estate be any different? The traditional model had its time in the sun. Now, it’s our turn.

And by “our”, I mean discount brokers. We’re the sleek, fuel-efficient, feature-loaded upgrade that the industry desperately needs.

Defining Discount Real Estate Brokers

Welcome to the era of the discount real estate brokerage. We’re the new kids on the block disrupting the status quo and shaking things up.

Unlike the traditional model, a discount real estate brokerage, like 1 Percent Lists, charges a much lower commission. We’ve slashed that bloated figure down to just 1%. That’s right. It’s not a typo, it’s a revolution.

The skepticism comes quick, doesn’t it? “But how?” you might ask. “What’s the catch?” Well, there’s no magic trick here. 

We leverage technology and efficient business practices to cut unnecessary costs. That allows us to pass the savings on to our clients. We’re not cutting corners; we’re cutting costs.

Discount brokerages are perfectly positioned to ride the wave of change in the real estate market. Consumers are shifting towards DIY, tech-focused, and cost-effective solutions. And we’re right there, ready to meet their needs.

But don’t take it from me, look at the numbers. The discount model is gaining traction. Why? Because it delivers value without emptying your pockets.

We’ve tossed out the old playbook and drawn up a new one. With our model, both buyers and sellers benefit. That’s not just good business; it’s good sense.

The Rise of Discount Real Estate Brokers

This is where the story gets interesting. Discount real estate brokers, us brave pioneers, are leading a quiet but powerful revolution in the industry. We’re not just participants in this changing landscape; we’re the catalysts.

How? By slashing those sky-high commission rates and delivering an equal, or better, level of service. Our clients aren’t just satisfied; they’re ecstatic. 

They’re spending less and getting more. It might sound like a fairytale, but this is as real as it gets.

This isn’t some passing fad or a risky gamble. It’s a sensible response to a market that’s crying out for change. And let’s face it; change is inevitable. 

In every industry, disruptors come along, and the real estate sector is no different. So why not be a part of the wave that’s redefining the industry? Why watch from the sidelines when you can be in the thick of it?

As more consumers catch on to the value we offer, discount real estate brokers will continue our meteoric rise. We’re here, we’re growing, and we’re not going anywhere. So, the question isn’t why join the revolution. It’s why on earth wouldn’t you?

How Does a Discount Real Estate Broker Operate?

Let’s dive into the nuts and bolts of how we discount brokers do it. It’s all about embracing technology, finding operational efficiencies, and running a high-volume business model.

So, what does that look like on a regular Tuesday afternoon? First off, we’re tech-savvy. We’re talking about fully integrating technology into our operations. 

We use advanced platforms and tools to automate administrative tasks, manage our listings, and coordinate with clients. This strategic move lets us streamline our work processes, reduce overheads, and offer seamless service to our clients.

Next up, operational efficiencies. We operate with minimal overhead, passing on those savings to our clients. We’ve cut out the excess fat, keeping only what truly adds value. 

And trust me, it’s surprising how little you miss those pricey office spaces or flashy billboards. Particularly when your customer satisfaction rates are through the roof.

Lastly, we’re all about volume. More transactions, less commission. We’d rather make a little money on a lot of deals than a lot of money on a few deals. It might sound crazy, but believe me, it isn’t. 

When you’re offering excellent service at a fraction of the cost, you’re not going to be short of clients. It’s not rocket science; just good business.

Advantages of Running a Discount Broker Franchise

So, you might be wondering, what’s in it for you? Why would you want to dive into the world of discount brokerage and join us at 1 Percent Lists?

  • Cost-effectiveness: We’re putting our money where it matters: technology and services. That translates into lower overheads for you, and more bang for your buck.
  • High volume sales: When clients see they can get the same quality service at a fraction of the cost, they’re not going to say no. They’ll be knocking down your (virtual) door, and you’ll be closing deals left, right, and center. It’s a win-win.
  • Trends: We’re not following trends, we’re setting them. Today’s clients are savvy and value-driven. They’re looking for efficiency, transparency, and savings. They’re looking for us. 

Running a discount broker franchise is a game-changer. But don’t just take my word for it. Let’s keep going and see how you can make this dream a reality.

1 Percent Lists – A Leading Discount Broker Franchise

Let’s start with who we are. 1 Percent Lists is your friendly neighborhood discount real estate brokerage. Except, we’re not in your neighborhood yet. That’s where you come in. 

We’ve combined the best of the traditional mode with cutting-edge technology to save our clients money without compromising on quality. Our unique selling proposition? We offer full-service home sales for just 1% commission.

Over the years, we’ve become a trailblazer in the industry. We’re not just surviving; we’re thriving. We’ve managed to grow in terms of the number of properties we sell and the number of franchises we operate. 

But we’re not stopping there. The future is bright, and the sky’s the limit.

Our success can be traced back to the solid foundation we’ve built. We’ve always stayed true to our principles: transparency, efficiency, and affordability. We offer our clients a first-rate experience at a fraction of the cost, and they love us for it. 

But hey, don’t just take my word for it. Look at the reviews and check out the numbers. The proof is in the pudding.
Full disclosure, it took a lot of blood, sweat, and tears to get here. But it was all worth it. The best part is that you can join in our success. You can be part of our journey, part of our family.


What is a Discount Real Estate Broker?

At 1 Percent Lists, offers all the services of a traditional broker but at a fraction of the cost. Instead of charging the typical commission, we cut that rate significantly, saving sellers thousands. And don’t worry, we’re not skimping on quality or service – we leverage technology and operational efficiency to keep our standards high.

Why Should I Consider Owning a Discount Broker Franchise?

Not only is it more cost-effective to run, but it also fits with the ‘more for less’ consumer trend. Our high-volume business model means more transactions and ultimately more revenue. You get to ride the wave of the future and make a pretty penny doing it.

What Makes 1 Percent Lists Different From Other Discount Brokerages?

We’re not just about low commission rates; we’re about a full service, top-tier real estate experience. Our tech-savvy approach, rock-solid support system, established brand recognition, and proven business model set us apart. Plus, our franchise network is like a big ol’ family – we’ve got your back.

What Support Will I Receive as a 1 Percent Lists Franchise Owner?

We don’t just hand you the keys and wave goodbye. As part of our network, you’ll receive extensive training, marketing resources, and ongoing support to help you conquer your market. Think of us as your biggest cheerleaders, coaching you to success.

How Can I Become a 1 Percent Lists Franchise Owner?

Ready to make the best decision of your professional life? Reach out to us. We’ll guide you through our simple process and answer any questions you may have. We can’t wait to welcome you to the family.

Who Can I Contact for More Information About the 1 Percent Lists Franchise?

You can get in touch with us directly through our website, or feel free to drop us an email or give us a call. We’re always here to chat about our franchise opportunities.

Bottom line

Discount brokerages like 1 Percent Lists are transforming the landscape. We’re making real estate transactions simpler, more efficient, and cost-effective for everyone. 

Joining our franchise network means you’re not just hopping on some passing trend. You’re aligning yourself with the future of the real estate industry. You’ll have the opportunity to offer a model that’s not just appealing, but downright irresistible to modern consumers. And we’ll be with you every step of the way; from training and support to branding and marketing.

So, to all you ambitious, forward-thinking real estate professionals out there, it’s time to make a move. It’s time to take your career to the next level. It’s time to become a part of the revolution that’s changing the face of real estate.

Are you ready to take the leap? To pioneer the future of real estate in your market? If the answer is a resounding yes, then we can’t wait to hear from you. 

Reach out to us for more information, or better yet, start your journey with 1 Percent Lists today. Let’s shake up this industry together!